The highly respected Luxury Institute, an independent body based in New York, today unveiled its study as the “Best of the best” luxury brands in Europe. This study based on an index (“2009 Best of the Best European Luxury Brand Status Index”) which measures the luxury brands according to specific criteria, has unveiled the largest luxury brands. In the category “Fashion” is found in first position ahead of Valentino Chanel and Louis Vuitton. In the category “Women’s Shoes” is the French Christian Louboutin who tops at Manolo Blahnik and Jimmy Choo. For “Bags Women”, Hermes and Chanel before Jimmy Choo. For the “User Rights” Loro Piana is ahead of Ermenegildo Zegna and Giorgio Armani. For the “shoe man” ranking is as follows Bottega Veneta, Piaciotti Cesare, Salvatore Ferragamo. In the automotive field we find the following trio: Porsche to Mercedes-Benz and Jaguar.
These rankings are based on average scores obtained by the following brands in the survey of 752 individuals luxury consumers from France, Germany, Italy and United Kingdom. We will welcome to see three beautiful French luxury brands in the lead in three key categories.